Repurpose. TV, Social Media, Packaging, Branding.
This nationwide compostable dinnerware brand asked my agency to create a social and digital advertising campaign, along with branding, packaging, and photographic assets. I won the pitch, managed the client relationship and wrote and art directed all the work. Our films were watched for 150% longer than the category, contributing to higher sales that saved 8,638 metric tons of CO2 from being released into the atmosphere and 3,531,805 pounds of waste from ending up in landfills.